Apr 01, 2010
from 01:20 PM to 04:20 PM
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This workshop is designed to help you understand:
The University brand and how to use it to communicate in alignment with the University’s mission and values.
How to leverage the brand consistently to effectively communicate the distinctiveness of the University
How to effectively incorporate the brand into your marketing and communications projects;
The brand review process for marketing and communications materials; and
How to collaboratively work with Integrated Marketing and Communications to achieve the best results for your marketing needs.