The Sharing Economy. More Than Just a Trend?

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Description

Airbnb, Social Dining and Sidecar: swapping instead of buying - we take a look at how this new form of economic activity, the so-called "sharing economy", is developing in different countries around the world. What is the secret behind the success and appeal of the "sharing economy"? With underlying motives ranging from sustainability to economics, new business models and - potentially - an alternative culture of consumption and community are emerging all over the world. Consumers are becoming users and the internet is playing a key role here. This documentary looks at Germany and France, the United States and South Korea to discover various models for a sharing economy. How do they work? Is sharing really caring? In San Francisco, this program looks at a particularly successful startup: Airbnb, a website on which private individuals can book and rent out private accommodation worldwide. Even in the megacity of Seoul, politicians believe in the positive effects of the sharing economy.