7 Levers to Success
Description
In this film, entrepreneur Pete Williams discusses his formula for driving profit and how to apply the framework to create a continuous improvement program. The seven levers framework of traffic, opt ins, conversions, average item price, items per transaction, a person's transaction per period, and margins provides businesses something to measure and focus on as they analyze how they can increase profits.
Runtime
13 min 38 sec
Subjects
Database
Films on Demand
Direct Link
https://www.remote.uwosh.edu/login?url=https://fod.infobase.com/PortalPlaylists.aspx?wID=102638&xtid=93336
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