Building Strategic Alliances

Description

Strategic alliances are a hot topic as businesses clamber for market share. But what exactly are strategic alliances and how are they formed? What are the benefits and pitfalls? In this video, managing director of Peregrine Adventures, Glenyce Johnson, offers a wealth of experience in starting and maintaining strategic alliances and provides some practical insights into how they could work for your organization. Topics covered include ideas for a strategic alliance, choosing the right company, anticipating problems, avoiding pitfalls, and more.

Runtime

9 min

Subjects

Genre

Date of Publication

[2012], c2010

Database

Films on Demand

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