Evaluating business performance. Small business case studies

Description

How do company owners and managers measure the health and viability of their businesses? This program addresses that question, illustrating processes by which an entrepreneur can evaluate the performance of his or her enterprise and make decisions that will improve its future performance. Case studies spotlight business owners who speak frankly and extensively about four vital concepts-profitability, liquidity, efficiency, and stability. Viewers will gain an understanding of crucial management tools and accounting procedures, especially those focusing on financial reporting and analysis.

Runtime

32 min

Subjects

Genre

Date of Publication

[2009], c2006

Database

Films on Demand

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