Technological development in business
Description
Without adopting new technological developments, a company's profits will lag; with them, they can soar. This program uses two case studies-Ford and Australia Post-as they introduce very different types of technology in their respective organizations. Can these companies hope to maintain sales, market share, and profit if they are not in a position to exploit the latest technological advancements?
Runtime
30 min
Series
Subjects
- Marketing (459)
- Business enterprises (436)
- Computers (139)
- Technological innovations (514)
- Business (3110)
- Electronic commerce (175)
Genre
Date of Publication
[2006], c2003
Database
Films on Demand
Direct Link
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