A Conversation With Becky Swanson. Conversations with Giants
Description
She built Firebirds and Camaros on the assembly line at GM before building brands at Leo Burnett. Former ECD, Becky Swanson, discusses her greatest hits from her thirty-year career in advertising including #likeagirl.
Runtime
43 min 37 sec
Series
Subjects
- Occupations (203)
- Marketing (459)
- Advertising (278)
- Professions (104)
- Mass media (887)
- Sales promotion (53)
- Communication (1217)
- Economics (3707)
- Public relations (98)
Database
Films on Demand
Direct Link
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