The marketing series. The power of the brand. 3
Description
Explaining that customers form valuable emotional attachments to specific brands, this DVD examines the secrets behind successful brands. It considers ways to maintain a brand’s strength.
Runtime
55 minutes
Series
Subjects
Genre
Database
Alexander Street
Direct Link
Similar Films
Keith Hannon Discusses Social Media Pitfalls And Privacy Concerns
Matt Faso Shares Importance of Paying Attention To Your Image
Finding Your Customers. Marketing and Advertising Your Business
10 Mistakes in Marketing
Liquid Gold
Kathleen Carroll Discusses International Work
Joanne McKinney Discusses Strengths And Weaknesses In Teams
Kathleen Carroll Discusses Useful Experiences From Cornell
Jessica Feinstein States Product Cannibalization Is Built In To Expectations
An Introduction to Fashion Merchandising
Eco-initiatives. Weathering Climate Change
The temptation game. The tempters
Social Media for Business Marketing
A Plastic Surgery, Coca-Cola's Hidden Secrets
A Conversation With Corey Maynard. Conversations with Giants