Publicis-Omnicom merge into biggest ad firm
Description
Publicis Groupe SA and Omnicom Group agreed to merge in an all-stock traNSA ction to create the world's largest advertising company with $23 billion in revenue, toppling market leader WPP. Jones Day's Bob Profusek, Digital Driver's Scott Weitz and Bloomberg's Cristina Alesci reports on Bloomberg Television's 'Taking Stock.'
Runtime
8 min
Series
Subjects
Genre
Date of Publication
2013
Database
Alexander Street
Direct Link
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