Fall 2024 Professional Speaker Series
These presentations are scheduled for certain courses. All AMP students are welcome to attend any or all of the events. Please complete this form one week prior to the event if you are not a current student in the course and plan to attend. This will help us ensure enough seating for extra guests.
Exploring the Brand Ecosystem and Client/Influencer Partnerships Caroline Reeve, owner/creative lead, Altura Designs
We’re a strategic creative studio specializing in branding, packaging, content creation and shopper marketing. We’re brand builders trapped in shopper marketer bodies. We build brands, create content & craft communication with the shoppers and end consumers in mind. Every day, we bring the VALUE with our experience, our depth of shopper and brand knowledge, our passion, and of course our very reasonable costs. www.alturadesign.com Instagram: AlturaCreative Ava.Organics Wowza_Snacks |
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Filling Big Shoes? Tips to stand out with your personal brand Martha Carrigan, CEO, Big Shoes Network
Martha Carrigan is CEO of Big Shoes Network (BSN). She enjoys strategic marketing and business development. An often-requested presenter at colleges and professional groups, Martha speaks about creative, employment and career-related topics. To her, there’s nothing more motivating than hearing, “I found my job through Big Shoes!” |
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A Day in the Life of an Agency Social Media Manager Haley Summers, social media manager, broadhead
Howdy, everyone! I’m Haley Summers, and I’ve been a Social Media Manager at broadhead (formerly Filament) for almost four years now. Broadhead is an independent, full-service marketing agency that works with some amazing clients in the health and wellness, transportation, and agriculture sectors. Our specialty? Power brands that change the way we eat, move, and live. At broadhead, I’ve been lucky enough to work with some powerhouse brands like Purina Animal Nutrition, Freightliner, Boehringer Ingelheim, and GEA Farm Technologies. Helping these brands dial in their social presence and connect with their audiences is what gets me up in the morning. Agency life is fast-paced, no doubt, but when you can blend your passion with your career, it turns the daily grind into something truly rewarding. |
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Creating Strategic Partnerships for DEI Organizations Heather Tice, director of communications, WI LGBT Chamber of Commerce
Heather Tice (she/her) is the Marketing & Communications Manager of the Wisconsin LGBT Chamber of Commerce. She leads Chamber’s efforts to steward its reputation and communicate effectively with its members, the broader business community, public officials, and the public at-large. Heather graduated from the University of Wisconsin Oshkosh with degrees in Public Relations and Journalism. She has spent the last four years working with organizations on their social media presence as well as their digital marketing needs. Originally from Wausau, Heather moved to Milwaukee for a career in marketing and public relations. In her spare time, Heather can be found creating on her sewing machine, reading as much fiction as she can get her hands on, and typing away on her vintage typewriter. |
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Influencing from Within: Mastering TikTok Strategies for PR Sarah Wolf, social media coordinator, Schneider
Sarah Wolf, AMP ’19 alumna, has experience in boosting digital engagement and lead generation through social media. She is responsible for executing social media efforts for driver recruitment at Schneider. In this role she develops and implements social media strategies for recruiting drivers, content creation and performance analysis. Her past roles have included website design, social media management, SEO, email campaigns, event planning, copywriting and creating ads. |
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When Good Morning America Calls Kimberly Uelmen, director of communications, Howard Suamico School District
A storyteller at heart, I have found my home as the Director of Communications at the Howard-Suamico School District. I have passion for the greater good of our community and I enjoy showcasing the joy students experience when they accomplish their goals. I was recognized as the Public Relations Society of America’s Young Professional of the Year in 2019 and in the National School Public Relations Association’s 35 Under 35 Class of 2020-21. |
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Speed Networking Event for Professionals & College Students PRSA-Northeast Wisconsin Chapter & UW Oshkosh PRSSA
PRSA Northeast Wisconsin is excited to host a free speed networking event for those in public relations, marketing, advertising, journalism, or related communications fields. Students and professionals will rotate in stations to network, to ask questions, to give career advice, to build relationships, and more! Prompts will be provided to guide the conversation. College students will have the opportunity to meet with communications professionals from various industries to learn about their current job and career path, advice for job searching and landing internships, professional development opportunities, career planning tips, and more! Register here. |
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Amplify Your LinkedIn: Maximizing Your Job Search Martha Carrigan, CEO, Big Shoes Network
Martha Carrigan is CEO of Big Shoes Network (BSN). She enjoys strategic marketing and business development. An often-requested presenter at colleges and professional groups, Martha speaks about creative, employment and career-related topics. To her, there’s nothing more motivating than hearing, “I found my job through Big Shoes!” |
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Transforming Your PR Degree into a Career Powerhouse Sarah Wolf, social media coordinator, Schneider
Sarah Wolf, AMP ’19 alumna, has experience in boosting digital engagement and lead generation through social media. She is responsible for executing social media efforts for driver recruitment at Schneider. In this role she develops and implements social media strategies for recruiting drivers, content creation and performance analysis. Her past roles have included website design, social media management, SEO, email campaigns, event planning, copywriting and creating ads. |
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Bang the Drum All Day: How to Connect with Fans Near and Far Katie Hermsen & Anna Murphy-Pociask, social media & community engagement, Green Bay Packers
Anna & Katie are teaming up to provide their perspectives on working for the Green Bay Packers to build community engagement and social media content. Anna is a social media intern and Katie is the public affairs manager for the Green Bay Packers. Join this lively conversation to learn more about this unique team and their contributions to Wisconsin’s beloved team. |