Social media is becoming more and more important for networking and connecting with potential employers. The purpose of these posts are to share information and connect with our intended online community. So why do some posts go viral while others are swept under the rug?
An essential part of posting in order to build your online presence is the time that you choose to post! Pay attention as we unveil the ultimate guide to getting the most traffic out of each post and how to be heard.
- LinkedIn: Let’s start with your most professional profile. 7-9 AM and 5-6 PM Tuesday through Thursday is the optimal opportunity for networking and getting noticed among potential employers. Leave LinkedIn alone between 10 PM and 6 AM, especially on Mondays and Fridays.
- Facebook: The best time to post to Facebook is on Wednesdays at 3:00 PM, with the worst time being after 4:00PM and on the weekends.
- Twitter: Tweeting between 1-3 PM on Mondays is optimal Twitter traffic time, but any time between 9 AM and 3 PM Monday through Thursday will get noticed by your fellow tweeters. Twitter traffic jams occur after 3 PM, meaning those posts aren’t going to be getting very far with your intended audience.
- Pinterest: The newest queen on the social media scene is Pinterest. So how do we make sure our pins receive royal attention? Pin between 2-4 PM or after 8 PM-1 AM when all the online night owls congregate. Saturday mornings are peak pinning time. Avoid those Pinterest boards between 5-7 PM.
We observe excellent audience interaction on Mondays for our UW Oshkosh Career Services’ social media sites. What works best for you?
This infographic from Mediabistro sums up the prime times for posting to all your different social media sites!