Professor Steven Sheehan

Contact information: steven.sheehan@uwc.edu ; 920/832-2600

Website at: http://www.uwfox.uwc.edu/academics/depts/foxteach/steven.sheehan.html

Background:

Dr. Sheehan is Assistant Professor of History at the University of Wisconsin-Fox Valley.  His research into American consumer culture has been published in such venues as the journal American Studies, Encyclopedia of Popular Culture, Ohio Academy of History Proceedings and on the H-Net discussion lists.  He has two publications forthcoming, one in The Journal of Popular Culture and one in the edited volume Popular Heroes and Homefronts.  He has taught numerous courses in American and world history.  He is currently researching a book on FDR’s Fireside Chats.

Additional Recommended Readings:

Lizabeth Cohen.  A Consumer’s Republic:  The Politics of Mass Consumption in Postwar America.  New York:  Alfred A. Knopf, 2003.

Cross, Gary.  All-Consuming Century:  Why Commercialism Won in Modern America.  New York:  Columbia University Press, 2000. 

Stewart Ewen. Captains of Consciousness:  Advertising and the Social Roots of the Consumer Culture.  New York:  McGraw-Hill, 1976. 

John F. Kasson.  Amusing the Million:  Coney Island at the Turn of the Century.  New York:  Hill & Wang, 1978.

Charles McGovern.  Sold American:  Consumption and Citizenship, 1890-1945.  Chapel Hill: U. of North Carolina Pr., 2006.

Roland Marchand.  Advertising the American Dream:  Making Way for Modernity, 1920-1940.  Berkeley:  University of California Press, 1985.