Jamie&#x27;s Sugar Rush

Jamie's Sugar Rush

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Description

Type II diabetes rates rose in the U.K. Approximately 7,000 people per year have amputations as a result of the diet-related disease and 20,000 children suffer preventable tooth decay-burdening the National Health Service. In this documentary, Jamie Oliver reveals how much added sugar is in healthy-looking food and explores how the food and beverage industry markets to children in supermarket product placement and TV ads. He visits Mexico to witness how Coca-Cola targeted rural indigenous communities and learn about the new government soda tax that is reducing consumption and spreading public awareness about the health risks of sugary drinks. Finally, Oliver lobbies U.K. restaurant groups to join him in a self-imposed soda tax, the proceeds of which would go to healthy school food education programs.