Ebac Dehumidifiers. The Factory Controller
Description
In this film, British business expert Lord Digby Jones helps water cooler and dehumidifier manufacturer Ebac expand into the domestic appliance sector. The family business has bought the Norfrost chest freezer brand and must transport tons of factory equipment, build a new production line from scratch, and re-launch the product on deadline. The British white goods sector has suffered from foreign competition, but company owners are convinced their product will retain its existing customer base. Digby advises them to do market research, improve manufacturing efficiency, and hire outside talent to share decision making. With his support, they learn Kaizen principles from a Nissan auto plant, get brand advice from expert Rita Clifton, and gain insights on managing a family corporation from successful baking company Warbutons.
Runtime
52 min 8 sec
Series
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Geography
Database
Films on Demand
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