Life in the Freezer Cabinet. Part 3

Description

Concerned the horsemeat scandal has tarnished the company's image and cost millions in sales, CEO Malcolm Walker needs a game-changing TV advert. Elderly ad veteran Tom-the mastermind behind Iceland's successful Kerry Katona ads-pitches against a trendy London advertising agency. Meanwhile, Iceland's head of security Duncan is working on an instructional video to stop shoplifters. Tooting store manager Sandra is on the hunt to find the thief who's stealing her salmon fillets. Malcolm's son Richard is cutting his teeth on the shop floor in Swiss Cottage, and customers Mark and Lisa are catering their upcoming wedding with Iceland's low-cost food.

Runtime

59 min

Series

Subjects

Geography

Genre

Date of Publication

[2015], c2013

Database

Films on Demand

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