Life in the Freezer Cabinet. Part 1
Description
Malcolm Walker began his first Iceland food shop while unhappily employed at a Woolworth's in 1970. Learn about the original store and about his generous business style. In this episode, Walker hopes to boost profits before the year's end by offering cash prizes for increased Christmas season sales. The new year begins with news of horse meat contamination in Iceland's burger products.
Runtime
58 min
Series
Subjects
Geography
Genre
Date of Publication
[2014], c2013
Database
Films on Demand
Direct Link
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