What Customers Love and Hate
Description
In this program, viewers learn to engage customers by focusing on what they love and by avoiding what they hate. They are challenged to assess their current methods and style and apply the principles uncovered by the latest behavioral studies that show why people buy and why they don't. Topics in this video include how to avoid turning a customer off, how to engage the customer's interest, how to influence customer behavior, and how to avoid over-promising and under-delivering.
Runtime
12 min
Series
Subjects
Genre
Date of Publication
[2012], c2009
Database
Films on Demand
Direct Link
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