Marine Stewardship Council. Japan

Description

The oceans are being emptied. This isn't just bad news for the 200 million people who make a living fishing, it's a crisis for planet Earth. The Marine Stewardship Council uses market forces to create sustainable fisheries, offering the world's only internationally recognized seafood eco-labeling system. It uses independent assessors who grant MSC certification only to products of sustainable fisheries, and it has grown into a major international organization based in London, with offices in Tokyo, Sydney, Seattle, Berlin, Edinburgh, and The Hague. Focusing on the Tokyo branch, this program follows Alvin Hall's efforts to help the MSC in its twofold task of convincing both fishers and consumers about the importance of choosing eco-friendly seafood.

Runtime

22 min

Series

Subjects

Geography

Genre

Date of Publication

[2010], c2010

Database

Films on Demand

Direct Link