Marketing, sales & service
Description
There will always be a place in America's consumer-centric culture for energetic go-getters in the areas of marketing, sales, and service. This program, set in a marketing agency environment, introduces students to an account director/senior associate, an account director/partner, an associate creative director, and a managing partner. Background information on the field in general-and the education needed to really excel-is included. Also, the ability to build and maintain strong client relationships is stressed.
Runtime
21 min
Series
Subjects
Genre
Date of Publication
[2007], c2007
Database
Films on Demand
Direct Link
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