Formulating a business plan
Description
A good business plan is a roadmap to success. The three modules of this program look at the process of creating a business plan from three different perspectives: the transformation of an idea into a marketable product, the determination of financial feasibility, and negotiation with potential investors. German airship manufacturer Cargolifter, the Swiss musical production Space Dream, and data broadcasting innovator The Fantastic Corporation serve as case studies.
Runtime
30 min
Series
Subjects
- Social change (532)
- Entrepreneurship (1731)
- International business enterprises (261)
- Business planning (234)
- Globalization (272)
Genre
Date of Publication
[2005], c1999
Database
Films on Demand
Direct Link
https://www.remote.uwosh.edu/login?url=https://fod.infobase.com/PortalPlaylists.aspx?wID=102638&xtid=10841
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