Taking risks at Intel

Description

Andrew S. Grove, CEO, Intel Corp.Before "Intel Inside" became the sine qua non of PC manufacturing, Intel faced the prospect of being squeezed out of the microchip market by Japanese manufacturers who threatened to turn the chip into a commodity. Here, Andrew Grove explains how Intel shrugged off a business-as-usual mindset and began encouraging innovation and experimentation, enabling the company to climb back to the top of an industry where the core product is reinvented every six months.

Runtime

32 min

Series

Subjects

Genre

Date of Publication

[2007], c1990

Database

Films on Demand

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