High Street dreams. Food and drink. Episode 1
Description
Fragrance guru Jo Malone is one of Britain's most successful female entrepreneurs having built a luxury brand worth millions which is loved by women all over the world. In this inspiring series, she gives budding entrepreneurs the chance to take a product they have created to new heights, launching them from kitchen table to high street. This episode focuses on the Food and Drink business. After being coached in branding, public relations and business, all must prepare for a pitch to a major retailer. In the cut-throat world of business - and during a recession - can they succeed? Food and Drink is part of the entertaining BBC business series High Street Dreams where small business entrepreneurs are given the chance to realise their business dreams.
Runtime
59 minutes
Series
Subjects
Geography
Genre
Database
Alexander Street
Direct Link
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