Tell me a story
Description
Anyone who wants to wield true influence in an organization must be effective at telling stories. Why? Because stories capture peoples' hearts and minds; using them makes communication both memorable and meaningful. This program illustrates how leaders can use storytelling to impact such things as: creating a shared vision of the future, kick-starting new projects, highlighting lessons learned, and reinforcing the organization's brand.
Runtime
19 min
Series
Subjects
Genre
Date of Publication
2013
Database
Alexander Street
Direct Link
https://www.remote.uwosh.edu/login?url=http://www.aspresolver.com/aspresolver.asp?BUSV;2278015
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