28-192 Careers in Business 1 cr.
An overview of the business environment followed by a detailed exploration of business career opportunities. Issues related to the job search and career progression are also explored.
28-197 Business Computer Skills 1 cr.

This course introduces students to business applications for computer-based personal productivity tools. Software packages covered in the course include work processing, spreadsheets, presentations, electronic mail, and world-wide web applications. The emphasis for all of these packages will be the business utilization of the software. Topical coverage will also include the use of UW Oshkosh computer facilities, data processing concepts and terminology, hardware and software concepts and terminology, and the evaluation of microcomputer.

28-198 Introduction to Business 2 cr.

An introductory course for all students interested in learning more about business. Students will be exposed to many different aspects of the world business. A primary objective of the course is to broaden both the interests and horizons of early level university students toward understanding the dynamics of business and business careers. Lectures, readings presentations by guest speakers, videos, etc. will be utilized to facilitate student's learning.
28-201 Introduction to Financial Accounting 3 cr.
Principles, concepts, procedures and techniques of financial accounting essential to the preparation, understanding and interpretation of accounting information. Topics include accounting for: assets (current investments, tangible and intangible); current and long-term liabilities; and stockholders' equity. Prerequisite: 67-103, 24 credits, 2.0 grade point average.
28-202 Introduction to Managerial Accounting 3 cr.
Managerial accounting concepts relevant for operations, controlling activities, and making decisions. Topics include cost clarifications, cost behavior, cost-volume-profit relationships, product cost systems, profit planning, statement of cash flow, and emerging topics; e.g., quality, JIT philosophy, nonfinancial performance measures, and activity-based costing. Prerequisite: 28-201 and ability to use spreadsheet.
28-203 Computer Financial Accounting 1 cr.

This course, following Introduction to Financial Accounting, is designed to introduce the use of microcomputers in accounting. After completing this course, students will have obtained an extended understanding of accounting systems and accounting record keeping and reporting. Prerequisite: 28-201.
28-209 Survey of Accounting 3 cr.
The course introduces the student to financial accounting and reporting, including financial statements and generally accepted accounting principles, as well as to managerial accounting, including information needs and techniques for planning, controlling and decision making. Not open to students who have completed 28-201 or equivalent. Prerequisite: Satisfactory completion of the General Education mathematics or logic requirement.
28-210 Computer Literacy 3 cr.
This course is designed to prepare students to be able to use management information systems and to understand their basic concepts. Topics include: the use of the University of Wisconsin Oshkosh computer facilities, data processing concepts, hardware concepts, software concepts, and system design and analysis concepts.
28-231 Personal Finance 3 cr.
A study of the major financial decisions encountered by individuals. Subjects covered are: budgeting, use of credit, automobile and consumer durables, insurance, the housing decision, taxes, retirement planning, estate transfer and investments. Each subject is analyzed within the context of a comprehensive framework of personal financial planning. (May not be taken as a major elective by business students).
28-260 Advanced Business COBOL 3 cr. (Spring)

Advanced aspects of the COBOL programming language are studied in the context of business applications. COBOL is a 3rd generation language designed for business computing. The goal of this class is to help the student develop their programming skills through the COBOL language. Topics focused on include structured programming, program testing, JCL, sorting, subprogramming, sequential, relative, and indexed sequential file processing, tables, program maintenance, and database access with SQL. Prerequisite: 34-243 with a "C" or better.

28-295 Cultural Diversity in the Workplace (ES) 3 cr.

This course focuses on women and minorities in the U.S. and the issues they have faced in the business world. It encourages students to analyze their own value systems and to develop cultural sensitivity. It further demonstrates that businesses and managers must learn new ways to utilize diversity as a competitive advantage by treating all employees as valued individuals.
28-300 Professional Experience in Business 0 cr.

Professional Experience in Business is a graduation requirement for the College of Business Administration. It involves the student's having a practical work or training experience of sufficient duration that allows the student to understand basic skills or principles required to be qualified for an entry-level professional position following graduation. Prerequisite: Admission to the College of Business. Pass/Fail Course.

28-301 Intermediate Accounting I 3 cr. (Fall)

A theory course involving analysis of balance sheet accounts and problems related thereto emphasizes underlying assumptions of accounting. Prerequisite: 28-202 and 28-203 and a minimum 2.5 total GPA in 28-201 and 28-202.

28-302 Intermediate Accounting II 3 cr. (Spring)

Advanced accounting theory and practice placing emphasis upon balance sheet equity analysis, statement analysis, and special sales procedures. Prerequisite: 28-301 and C or better in 28-301.
28-303 Cost Management 3 cr. (Fall)
Fundamental principles and procedures of cost accounting including process costs and job order costs. Detailed study of indirect manufacturing cost, standard cost procedures and variance analysis. System design, budgeting and responsibility accounting are considered. Prerequisite: 28-202 and 2.5 total GPA in 28-201 and 28-202.
28-304 Advanced Cost Management 3 cr. (Spring)
Topics include cost analysis, capital budgeting, cost allocation, divisional performance, transfer pricing and cost evaluation. Quantitative methods and decision models are presented. The behavioral aspects of responsibility accounting are considered. Prerequisite: 28-303 and C or better in 28-303.
28-311 Management Information Systems 3 cr.
This course prepares students to be able to use management information systems, and understand the concepts and impacts management information systems have on organizations. Prerequisites: 28-197 or 28-210.
28-314 Information Systems Analysis and Design 3 cr.
A study of the concepts and techniques of information system analysis and design. Topics include: Information systems life cycle, review and evaluation, and development and implementation. Prerequisite 28-311 with a "C" or better or equivalent.
28-315 Database Systems in Business 3 cr.
A study of how database systems are developed, used, and administered to support information systems in organizations. Topics include file organization techniques, database concepts, database design and development, the use of DBMS software packages and administration and evaluation of database systems. Prerequisite: 28-311 with a "C" or better or equivalent.
28-319 MIS Topics 3 cr.
A study of selected, current relevant Information Systems topics. Students are allowed to enroll in this course twice for credit, subject to a difference in topics between the two enrollments. Topics, over different semesters, will include, but not be limited to: Decision Support Systems, Artificial Intelligence, Prototyping, Automation, Robotics, and other contemporary issues. Prerequisite: 28-311.
28-321 Business Law I 3 cr. (Fall)
This course primarily involves an in-depth study of contract law under common law and sales of goods as regulated by Article II of the Uniform Commercial Code. The U.C.C. topics include: transfer of title, risk of loss, warranties, performance and discharge. Secondarily, this course covers, in varying scope: personal and real property, bailments, insurance, estates and trusts, and ethics. Prerequisite: None.
28-323 Legal Environment of Business 3 cr.
This course involves a broad study of many areas of public and private law that affect business entities. This course consists of a general overview, varying in scope, of: judicial systems, civil procedure, constitutional law, administrative regulation, civil and criminal wrongs, business relationships and transactions, securities regulation, antitrust law, labor and/or employment law, products liability, as well as, global, political and ethical issues that influence business. Prerequisite: None
28-331 Business Finance 3 cr.
A study of the finance-related decision process in American businesses. Includes internal operations such as capital budgeting, working-capital management, and financial analysis, as well as the external environment of the financial markets in which the business must operate. Prerequisite: 67-204 and 28-202 or 28-209.
28-332 Honors: Business Finance 3 cr.
This course examines the financial decision processes a business firm uses to raise and allocate capital within the company. Decision models for both working capital management and capital budgeting are developed and used in the capital allocation segment. Potential debt and equity sources of capital, as well as the environment of the financial markets, are examined as part of the decision on where to source the firm's needed capital. Prerequisite: 67-204, 28-202.
28-333 Financial Markets 3 cr.
Examines the dynamics of supply and demand in financial markets. Functional analysis of the impact and role of financial institutions in allocating funds in those markets. Considers the effects of Federal Reserve and Treasury policies on those markets and institutions. Prerequisite: 28-331.
28-334 Investment Management 3 cr.
A study of the many facets of investments and portfolio management. Attention is centered on the identification of the risk-return characteristics of investment opportunities. Prerequisite: 28-331.
28-335 International Business Finance 3 cr.

A financial approach to international business management with emphasis on financial decision making within the multinational firm. The course covers the international financial theory, techniques, and markets that underlie management of the investing and the financing of an international business. Prerequisite: 28-331.
28-336 Risk Management and Insurance 3 cr. (Fall)
Identification and consideration of the principal types of risk and techniques of analyzing and treating risk. Analysis of insurance as a formal method of handling risk. Discussion of the organization and operation of insurance companies. Prerequisite: 28-331.
28-337 Business Risk Management and Insurance 3 cr. (Spring)
An introductory course in the basics of business risk management. Includes an overview of the risk management process. Examines the basic insurance and non-insurance methods of managing risk. Deals with the analysis of basic business insurance contracts involved in protecting property, liability and workers compensation exposures. Examines the concept of total risk management including pure and financial risk exposures.
28-338 Real Estate 3 cr.
A study of the acquisition, investment, ownership, use, and disposition of residential, commercial and other real estate. Real estate (also called realty or real property) deals with land and buildings. Inherently, this course involves the application of legal and financial principles to real estate. Prerequisite: 28-331.
28-341 Fundamentals of Operations Management 3 cr.
A study of production management and system analysis, including materials management, manufacturing control, service optimization, forecasting, planning techniques, and quality and productivity issues. Introduction to applied operations research and computer methods. Prerequisites: 28-195 or 28-210, 36-210, and 67-206.
28-342 Analytical Methods in Operations Management 3 cr.
Advanced quantitative techniques as applied to systems management. Topics include statistical concepts, computer models, simulation, mathematical programming, and heuristic techniques for the design and control of production, inventory, and service facilities. Prerequisites: 28-195 or 28-210, 36-210, and 67-206.
28-343 Manufacturing Planning and Control Systems I 3 cr.
A study of inventory production planning and control systems. Topics include an overview of production planning, forecasting, resource requirements planning, master production scheduling, rough-cut capacity planning, independent demand inventory management, and computer usage.
28-344 Manufacturing Planning and Control Systems II 3 cr.
A study of computer-assisted capacity management, production activity control, and purchasing techniques. Topics include resource requirements planning, rough-cut capacity planning, CRP, scheduling, sequencing and dispatching techniques, input/output control, production reporting, purchasing, and computer integrated manufacturing.
28-352 Organization and Human Resource Management 3 cr.
This course covers various concepts and theories related to individual differences, motivation, group dynamics, communication, decision making, leadership, organizational culture, organizational design, organizational development and change. Further, it provides an overview of the human resource management functions such as human resource planning, recruitment, selection, training and development, performance appraisal, reward systems, discrimination and other topics.
28-355 Networking and Telecomm Systems 3 cr.
This course focuses on the development of Client-Server based information systems in a networked or distributed environment. The focus of the class is the design and development of client/server based business applications. Topics include the design of graphical user (application) interfaces and databases in a Client/Server environment, generator, and the management of Area Networks. The course exposes students to contemporary software development techniques in a networked environment. Students complete and present a major term project using tools and techniques taught in the course. Prerequisites: 28-314 or consent of instructor.

28-362 Compensation and Benefits Management
3 cr.
A systematic review and analysis of organizational reward systems. Total compensation systems including benefit programs, and the environment within which they are administered are considered along with the impact of intrinsic rewards on employee motivation. Focus will also include job analysis, performance appraisal, employee safety and worker compensation. Prerequisite: 28-352.
28-363 Employee Relations 3 cr.
The relationships between management and employees, in both non-union and organized environments, including labor unions and professional associations. The course will explore: quality of work life, complaint resolution, collective bargaining issues and processes, discipline, employee rights, and methods of settling disputes. Prerequisite: 28-352.
28-364 Human Resource Staffing and Development 3 cr.
Organizational functions of staffing and human resource development. Topics include: human resource planning, employee recruitment, selection, placement and staff reduction, equal opportunity, establishment of training goals and use of training techniques, designing development programs for supervision and management, career planning and evaluating program results. Prerequisite: 28-352.
28-371 Introduction to Marketing 3 cr.
A survey of marketing topics applicable to profit and non-profit organizations. The marketing variables of product, price, promotion and channels are treated as decisions to be determined by the marketing manager. Other topics include environmental factors, international marketing, and consumer and organizational buying behavior.
28-372 Retail Management 3 cr.
A managerial study relating the marketing concept to the retailing process. Topics include store location, the organizational structure, merchandise planning and control, pricing, sales promotion, customer services, and expense control. Prerequisite: 28-371.
28-373 Physical Distribution Management 3 cr.
A systems approach to the study of a firm's facilities, finished goods inventory, methods of transportation, communications and materials handling procedures. Cost and demand variables are analyzed within a spatial and temporal framework. Prerequisite: 28-371.
28-374 Marketing Research 3 cr.
A study of scientific procedures applicable to marketing research. Methodological considerations include: defining the problem, determining the research design, collecting data, tabulating and analyzing data, and preparing reports. Prerequisite: 28-311, 28-371.
28-375 International Marketing 2-3 cr.
Environment of international markets and institutions is presented. The impact of technical, legal and financial problems on the marketing plan are analyzed with particular emphasis upon current international developments. Prerequisite: 28-371.
28-376 Advertising and Sales Promotion 3 cr.
A managerial examination of advertising techniques and how they affect decisions in advertising and sales promotion. Course topics include setting advertising objectives and the budget, applying media tools, and developing advertisements. Instructional methods may include a team project, Internet assignments, and workshops.
28-377 Consumer Behavior 3 cr.
Factors that influence purchasing are explored. Consumers are analyzed in terms of how they form perceptions of brands, and how they use these perceptions to make purchase decisions within the problem solving process. Marketing variables are considered in terms of how they affect the consumer's perceptions and decisions. Related topics include post purchase satisfaction and brand loyalty.

28-378 Product Management 3 cr.

Product program development and implementation. Analysis of market factors, organizational structures, and production and procurement alternatives. A project, such as a product audit in the field, is a primary part of the course. Prerequisite: 28-371.
28-379 Selling and Sales Management 3 cr.
A combined course in personal selling and sales force management. Motivational theories concerning the prospect provide a lead-in to a diagnostic approach for obtaining successful sales presentations. Principles of management are evaluated as they apply to the sales force. Prerequisite: 28-371.
28-383 Entrepreneurship 3 cr. (Fall)
A study of analytical and conceptual skills in entrepreneurship and new venture management. Exposure will be given to a variety of environments for entrepreneurial activity including new ventures created both inside and outside of existing corporations. Specific management skills or successful entrepreneurs will be examined. Prerequisite: Completion of at least 6 credits of required Business Core courses or consent of instructor.
28-391 Independent Study 1-3 cr.
Individual study under the supervision of a faculty member. Topic selected by the student and approved by the faculty members.
28-393 Total Quality Management 3 cr.
This course covers the philosophy, history, statistics, behavioral aspects, and organizational structure implications associated with Total Quality Management (TQM). Students will learn how to manage in a variety of organizations utilizing a TQM approach. Prerequisite: 36-210.
28-401 Auditing and Systems 3 cr. (Spring)
Basic auditing concepts and developments and their application to the examination, evaluation, and reporting of financial data. Theoretical topics include: auditing standards, evidence, ethics, statistical sampling, computerized systems, legal responsibilities, reports and procedures. Prerequisites: 28-308.
28-403 Federal Income Taxation 3 cr. (Fall)
A study of federal income taxation as applied to individuals. The course also discusses corporate topics such as, inventory valuation, accounting methods, depreciation and basis considerations.
28-404 Advanced Federal Income Taxation 3 cr. (Spring)
A comprehensive coverage of federal income taxation as applied to regular and subchapter-S corporations and partnerships. Problem work involving compliance, planning, and research methods are emphasized. Prerequisite: 28-403.
28-405 Government and Not-For-Profit Accounting 3 cr. (Fall)
Concepts of fund accounting, planning, budgeting and controlling the operations of governmental units and not-for-profit entities. Includes the study of internal control and operational audits. Prerequisite: 28-301 and 28-303.
28-408/608 Advanced Accounting I 3 cr.
Advanced accounting theory and practice placing emphasis upon the areas of partnerships, business combinations and consolidated statements, branch accounting and fund accounting. Prerequisite: 28-302.
28-410 Application Software Design 3 cr. (Fall)
A study of design and development of software for business application in the event-driven environment. The topics include: software design for maintainability and reuse, programming in the Visual Basic environment, database access, and GUI design. Prerequisites: 28-314, 28-315, and at least concurrent enrollment in 34-243.

28-412 Distributed I.S. Projects 3 cr. (Spring)

A study of distributed computing systems for business applications. The course focuses on using proper project management techniques to develop distributed information systems. Topics include project management, the theory of client/server computing, and development of client/server systems with appropriate software. Prerequisites: 28-355 and 28-410.
28-417 Object Oriented Systems 3 cr. (Spring)

A study of how business systems and software are modeled, analyzed, designed and implemented using the object oriented methodologies. This approach exploits encapsulation methodologies in the process of designing and building systems or software. Topics include object oriented data modeling, notation, analysis, design and the development of an object oriented business system using an object oriented programming language. Prerequisite: 28-410.

28-422/622 Business Law II 3 cr. (Spring)
This course primarily involves an in-depth study of commercial paper (e.g. promissory notes and checks), agency law, general and limited partnerships, corporate law, secured transactions, bankruptcy and accountant's legal liability. Articles III, IV and IX of the Uniform Commercial Code are applied in this course. Secondarily, this course covers some government regulation of business areas and international law. Prerequisite: Business Law I.
28-432 Security Analysis 3 cr.
The application of valuation theory and models to available investment opportunities. Course stresses the analysis and synthesis of internal and external financial and economic data. Prerequisite: 28-334.
28-433 Asset Management 3 cr.
Application of financial theory and techniques of analysis to management of current and fixed assets. Emphasis will be on the decision-making process. Prerequisite: 28-331.
28-434 Financing Decisions 3 cr.
An analysis of the financing decisions of business enterprises. Topics include: sources of funds, cost of funds, asset based financing, leasing, the use of debt financing, the use of equity financing, trade credit, and dividend policy. Prerequisite: 28-331.
28-435 Management of Financial Institutions 3 cr. (Spring)
Focuses on the decision making process of financial institutions such as commercial banks, savings and loan associations, credit unions, and insurance companies. Key topics are asset and liability strategy, the legal environment, taxation, financial innovations and the role of financial institutions in capital formation. Prerequisite: 28-331.
28-439 Seminar in Finance 1-3 cr.
A seminar on the application of the concepts and techniques of financial management to business organizations.
28-441 Cases in Operations Management 3 cr.
A case approach to analyzing decision situations in operations management. Topics include problem definition, selection and application of quantitative decision methodology, and communication of results for technical managerial analysis. Prerequisite: 90 credits (senior standing), 28-342, and either 28-343 or 28-344.
28-445 Business System Modeling and Analysis 3 cr.
The application of operations management, operations research, and computers to the problems of business, industry and service organizations. Systems analysis is applied through advanced case studies including problems from area businesses and community organizations. Prerequisite: 28-342.
28-449 Operations Management Topics 3 cr.
A study of selected current topics in Operations Management. Since topics may vary from semester to semester, students may enroll in this course twice for credit, subject to a difference in topics between the two enrollments and instructor approval. Topics may be selected from: Statistical Process Control, Just-in-Time Manufacturing, Automation, Robotics, Flexible Integrated Manufacturing, simulation and modeling, forecasting, computer integrated manufacturing, and other current issues. Prerequisite: 28-341 and possibly 28-342 (depending on the topic).
28-451 Business and Society 3 cr.
The identification and assessment of forces that have shaped the relationships between business and society. Moral and ethical questions are addressed. Prerequisite: 28-352.
28-455 Strategic Management 3 cr.
An integrative senior-level application of the theories of functional business areas to decision making and policy formulation in organization-wide situations. Prerequisite: Senior Standing.
28-456 Honors: Policy Seminar 3 cr.
A senior honors course which focuses on the impact of evolving economic and political changes on business decision-making. Ethical, moral, and social values will be identified and examined as an integral part of the decision making framework. Prerequisite: Senior Standing.
28-460 Advanced Quality Management 3 cr.
This course is designed to give students a background in the modern practice of statistical process control and other quality management techniques used in both manufacturing and service environments for both quality and productivity. This course will build on the topics covered in 28-393 and will include topics such as statistical process control (SPC) tools, modified SPC charts, ISO 9000, the Baldrige Award, the shortcomings of acceptance sampling, design of experiments, and the use of SPC methods on a wide variety of data such as managerial and productivity figures. Prerequisites: 28-393 or 67-301.
28-462 Topics in Human Resources Management 3 cr.
Current human resources management practices are surveyed by integrating specific organizational activities in the geographic area with guided reading and classroom study. Advanced Human Resources Management students gain the opportunity to meet with professionals in a work setting. Prerequisites: at least two of 28-362, 28-363, 28-364, and Senior Standing.
28-473 Marketing Strategy 3 cr.
This course focuses on development, implementation, and control of market-based strategies needed to attain and sustain an organization's competitive advantage for the objective of achieving long-run organizational goals. Instructional methods may include case studies, decision making simulations and development of a marketing plan.
28-474 Honors: Thesis 3-6 cr.
Prerequisites: University scholar status and senior standing. Honors Thesis project will presume a significant project in the student's major field of study (e.g. a written project of consequence or software with important output). Proposals must show clear promise of honors level work and be sponsored by a faculty member in the student's major. These, in turn, should be submitted to the Undergraduate Student Programs Process Director, who has final authority for approval and final determination of credits.
28-475 Professional Purchasing Behavior 3 cr.
Professional purchasing behavior focuses on the organizational purchasing process in private and public institutions. The roles of the manager and buyer are emphasized within the context of external variables influencing supply, specification of organizational needs, selecting sources of supply, negotiating with sales people, post-purchasing vendor evaluations, planning process and relating to other functional areas. Prerequisite: 28-371.
28-480 Topics in International Business 3 cr.

This course will present a study of selected, current relevant international business topics. Students are allowed to enroll in this course twice for credit, subject to a difference in topics between the two enrollments. Topics will stress the opportunities and risks from organizations doing business internationally, how the international business practices differ from domestic business practices, or how business is conducted internationally compared to domestic standards.

28-485 Managing the Small Growing Business 3 cr. (Spring)

The course examines the key strategic and operating concerns and approaches of owner/managers as they grown their business from new entrepreneurial ventures to strong, competitive businesses. Prerequisite: Completion of at least 6 credits of required Business Core courses or consent of instructor.
28-490 Business Topics 3 cr.

Current business topics will be studied. Students are allowed to enroll in this course twice for credit, subject to a difference in topics between the two enrollments. Topics will reflect current relevant trends in business today. Prerequisites will be determined by the topics offered (see advisor).
28-491 Independent Study 1-3 cr.
Individual study under the supervision of a faculty member. Topic selected by the student and approved by the faculty members.
28-492 Business Administration Internship 3 cr.
A "real world" practical experience intended to supplement the student's classroom education. This learning/work experience will enhance the student's perception of business administration principles learned in the classroom relative to actual pros and cons in an on-going organizational environment. This exposure will add to the student's professional and personal development. Prerequisite: Students must be admitted to the College of Business Administration. Pass/Fail course.
28-493 Small Business Counseling Seminar 3 cr.
A course which offers students hands-on experience with actual management problems of small businesses in Northeastern Wisconsin. Course participants work as members of student-led teams under the supervision of the seminar instructor. Prerequisite: Senior Standing.
28-494/694 International Business Study Tour 3 cr.
Requirements for study tours includes:(1) travel to various countries directed by business faculty members to provide students direct contact with economic and business issues in other societies. (2) reading background material; (3) attendance at classes; (4) participating in field lectures; (5) writing a report and/or other assignments. For graduate credit, an additional research assignment, paper or project is also required. Prerequisites: Undergraduate credit, consent of the instructor, for graduate credit, admission to full standing in the MBA program and consent of the instructor.
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Last Updated July 1, 1999