Latest News
Spring 2009 alumni newsletter now online
Click here to download the latest alumni newsletter, which includes information on new faculty members, Outstanding Young Alumni and more.
2009 NSAC team places 5th at District 8 competition
The UW Oshkosh National Student Advertising Competition team placed fifth out of nine schools from Wisconsin, Minnesota and South Dakota during the District 8 competition on April 25 in St. Paul, Minn.
The team consisted of eight UW-Oshkosh students: Grace McMurtrie, Jason Disbrow, Samantha Marx, Stephanie Schroeter, Anne Kopacz, Nina Sundquist, Allison Maresh and Jessica Faris. Dana Baumgart advised the team.
The 2009 case study required teams to create a social marketing campaign to address the over consumption of alcohol on college campuses. The sponsor was The Century Council, a national not-for-profit organization funded by distillers dedicated to fighting drunk driving and underage drinking. “The team did an exceptional job tackling a very serious problem on college campuses nationwide,” said Dana Baumgart.
The team presented a campaign called Buzz Worthy, which communicated the benefits of moderate drinking outweighing the perceived benefits of binge drinking. The campaign used a blend of traditional, nontraditional and interactive media tactics to change college student’s behavior about binge drinking.
“NSAC has been the most demanding task requested of me in my college career. It taught me about working as a team to achieve a common goal and how positive conflict can be,” said Jessica Faris, NSAC participant. “I'll always be immensely proud of the work that we accomplished together,” said Faris.
“NSAC was by far one of the best learning experiences of my college career,” said Ali Maresh, NSAC participant. “Not only did I gain knowledge about the real world of advertising but I am walking away with lifelong friendships.”
Multimedia Iraq War exhibit now open in Reeve
Students in Grace Lim’s Writing for the Media class celebrated the completion of a journalism reporting project with a gallery opening on May 15. “War: Through Their Eyes — From UW Oshkosh to the Middle East and Back,” showcases the stories of University of Wisconsin Oshkosh students and alumni who have either fought in the Iraq War or are awaiting their call to serve abroad.
An exhibit of the images and stories will be shown in Reeve’s second-floor gallery hall through September 2009. For more information about the multimedia project, visit www.uwosh.edu/war/.
Retired advertising faculty member dies at 89
William H. Scrivner, who taught advertising in the Journalism Department at UW-Oshkosh for 15 years after retiring as advertising manager for the Wisconsin State Journal and the Capital Times, died May 3 in Milwaukee. He was 89. Click here to read his obituary.
Spring 2009 internship newsletter now online
Click here to download the latest internship newsletter and get tips how to land an internship and start building your portfolio.
4 journalism classes, 2 online, will be offered this summer
The Department of Journalism will offer four classes during the upcoming summer sessions, two of those being online courses. Registration for the summer classes will be done during the advising dates when students register for fall semester 2009 classes. Students must see a journalism adviser to register for the summer classes, and must meet all pre-requisites. The summer offerings are:
First 4-week summer session: June 15 to July 10:
61-221 WRITING FOR THE MEDIA: This online class will be taught by Miles Maguire.
61-331 VISUAL MEDIA DESIGN: This traditional class will be taught by Dr. Elizabeth Crawford. It will meet from 4 to 7:30 p.m. on Monday through Thursday.
Second 4-week summer session: July 13 to Aug. 7:
61-224 EDITING: This will be an online class, taught by Dr. Vincent Filak.
61-312 MEDIA ETHICS: This traditional class will be taught by Mike Cowling. It will meet from 9:15 a.m. to noon on Tuesday through Friday.
NSAC team wins Gold Addy
The UW-Oshkosh 2008 National Student Advertising Competition (NSAC) team won a Student Gold ADDY® for its NSAC Plans Book. The team received the award at the 2008 ADDY Awards on March 6, 2009, at the KI Convention Center in Green Bay. The event is sponsored by the Fox River Ad Club, which is affiliated with the American Advertising Federation. It is a nonprofit professional trade association serving Northeast Wisconsin's advertising and marketing communications community, including agencies, advertisers, the media, vendors and students. The AAF Student ADDY Awards Competition is designed specially for college students.
Members of the 2008 team, who called themselves That “BIG” Agency, were Nycol Block (journalism), Margaret Brill (journalism), Marie Daniel (journalism), Matt Decker (graphic design), Ann DeVillers (journalism), Preston Fayas (marketing), Brittany Harms (journalism), JJ Heber (marketing and radio/TV/film), Tina Hove (journalism), Jessica Malcolm (journalism), Samuel Mark (radio/TV/film), Kelly Meyer (journalism), Jamie Neitzel (marketing), Erin School (journalism), Liz Schulze (marketing), Kelly Shew (journalism), Kirsten Strom (marketing), Ashley Taylor (journalism) and Heather Verhelst (graphic design). Team advisers were Kathy Fredrickson and Dana Baumgart. The 2008 NSAC competition required the teams to create an integrated marketing plan for AOL Instant Messenger and its suite of social media products. In April 2008, the team won the District 8 regional competition.
PRSSA takes 1st in organ donation campaign again
A University of Wisconsin Oshkosh student group is the first competitor to take first place in the National Organ Donor Awareness Campaign competition for two consecutive years.
The Public Relations Student Society of America sponsors an organ donor awareness campaign each spring. The 2008 winning campaign, "Use Your Feet: Keep Your Family Up to Beat," included a one-mile walk/run followed by entertainment by Infinity Theory, plus informational materials distributed throughout the previous week. In informing the chapter that it had placed first again this year, the sponsor, Rowan University, noted, "The campaign's creative shoelace packaging secured a professional, well-executed campaign, surpassing our expectations."
Chairperson of the campaign was Ashley Madaus, Burlington, who graduated last spring. Her father, Mel, is an organ donor recipient.
Other news...
Ali Maresh, a journalism student and marketing assistant for Reeve Memorial Union, is presenting "Marketing Techniques that Definitely Work on Campus," in May on the UW Oshkosh campus. Maresh also was a presenter on the 2009 National Student Advertising Competition team and is a Study Abroad Fair Intern in the Office of International Education. She also was a presenter for Global Education: Best Practices in International Education Conference in October 2008.
The Journalism Bulletin has been updated and a new New Curriculum Worksheet is available.
About the department
Established in 1968, the department is a nationally accredited program that prepares students for careers in the news media, advertising, public relations and related fields. The eight full-time faculty members are active in a range of scholarly fields, and many of them have extensive professional experience. More...
Journalism Department Fact Sheet [PDF]
Speaker Series on Minorities and Women in Journalism [PDF]
Department Jobs
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