Visual Identity Guidelines
UW Oshkosh's brand guidelines identify visual expressions of our brand and guidelines for their use.
We communicate our brand in large part through words and images. Together with our actions, they comprise the creative expression of our brand.
Consistency in our use of words and images is paramount in supporting the brand and clearly defining the UW Oshkosh "experience."
The brand guidelines that follow identify visual expressions of our brand and the guidelines for their use.