BUS 773: International Marketing Management
Business 773
BUS 773: International Marketing Management
1-3
This course emphasizes the planning, organizing, coordinating and controlling functions of international/multinational marketing management. Analysis and discussion of cultural, economic and structural variations worldwide provide opportunities for applying marketing principles.
Business Administration 792 and the completion of all foundation requirements.
Previous:
GMBA 795: Global Marketing Management
@UWOGradStudies
GradSchool Fest Fall 2012
