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GMBA 795: Global Marketing Management


Global Master Business 795


GMBA 795: Global Marketing Management


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This course covers concepts, activities and techniques related to the planning and coordination of marketing functions, marketing policies and the analysis of marketing administration in a global context. The course follows a clear decision-oriented approach.


Completion of all foundation courses.
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by wielgn82 last modified Jan 11, 2011 02:43 PM