Brooke Bayer

A desire for a career in the media industry led radio TV film (RTF) major Brooke Bayer, a junior from Mequon, to the University of Wisconsin Oshkosh.

“UW Oshkosh was the only school I applied for and didn’t even tour campus,” Bayer said. “My counselor in high school knew I wanted to be in the broadcast industry and he recommended UWO. I applied, got accepted and absolutely love it here.”

Bayer’s time giving the morning announcements to live anchoring and being part of the yearbook staff in high school led Bayer to pursue a degree in broadcast, producing and directing.

“The RTF program in general is fantastic,” Bayer said. “We gain so much hands on learning and whatever you want to do, Oshkosh and the RTF program has an opportunity for you.”

Bayer’s participation in TitanTV and networking during alumni reunions at Homecoming led her to an internship with the Lakeshore Chinooks baseball team and an internship at WLUK Fox 11. This summer Bayer will intern with JX Enterprises in a video production and marketing internship.

Bayer also works on campus as a Student Titan Employment Program (STEP) intern working on videos to showcase the University’s sustainability efforts. STEP internships are aimed at giving UW Oshkosh students high-impact, campus-based opportunities in their area of study.

“We get to work on special video projects for the chancellor showcasing sustainability projects around campus. Before this position, I knew UWO was sustainable, but never knew what we were doing to continue that,” Bayer said. “Learning different sustainability aspects is fascinating and I’ve met a lot of cool people.”

“I’ve also taught myself Adobe Premiere and AfterEffects, which is useful for my internship this summer,” Bayer said. “More videography experience doesn’t hurt either.”

In addition to majoring in RTF, Bayer is also minoring in business and communication with an emphasis in organizational communication.

“I have learned so much through pre- and post-production, business, finance, marketing and interpersonal classes, and all the courses seem to line up perfectly that when I am learning something in one class, it comes up in another and I am able to take what I am learning in each class and build upon it,” Bayer said.

For Bayer, there have been so many opportunities and a there’s a club for everything so you can get hands on experience.

“UWO has a beautiful campus right on the water with a lot to do on campus. The people are genuine and all of the professors I have had have been great,” Bayer said. “It’s a great location and offers a little bit of everything. The possibilities are endless.”

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