By Cassie Curry
On Wednesday morning Chrissy Lambie, Angela Victor and I met bright and early at the fleet vehicle site. After being shocked into a state of alertness by the smell of the biodigester and Starbucks, we headed to Madison for a morning of professional development.
While in Madison Chrissy, Angela and I attended the Wisconsin Career Development Association’s conference on technology in the job search. The focus was on five areas including: LinkedIn, Facebook, Twitter, Skype and email/online job applications.
Sarah Barber and Kelly Cuene researched and presented on the topic. Sarah is the special projects manager at the University of Wisconsin-Madison Division of Continuing Studies. Kelly is the assistant director of advising and career planning at UW-Madison.
UWO Career Services already uses and educates students on the above five technologies, but Sarah and Kelly were able to share some of the feedback they have received from employers regarding the use of these technologies.
The staff at Career Services is dedicated to getting their students the best and most up to date information. As a staff, we have professional development goals, which can be met by attending conferences, workshops and educating themselves through books and social media. These goals are in place to make sure the students continue to receive the best information when they visit Career Services.
Feedback from employers
- When job searching please connect to the company you are interviewing rather than the individual interviewing you.
- The only time you should connect with individuals is if you already have a relationship with them or you are having another connection introduce you.
- If you have no connections to an individual and don’t know their email address, don’t list them as a friend on LinkedIn just to get the connection. This is awkward; the point of LinkedIn is to connect to people you know with similar professional interests.
- Don’t forget you can job search on LinkedIn!
- It is very important to connect with the company rather than the individual person.
- Employers will be checking out your Facebook page. Make sure your privacy settings are high and your profile picture is appropriate.
- Don’t delete your Facebook profile at the beginning of your job search. Your potential employer will wonder about the content you deleted.
- The importance of Twitter in your job search depends on your industry.
- Following a company on Twitter can be a great way to research that company.
- You can connect with both organizations and individuals on Twitter.
- Make sure your Twitter profile is filled out and you are posting about things relevant to your industry. You want the organization to follow you too.
- If you are majoring in a field like marketing or journalism you should be using Twitter actively. Your Twitter handle should be at the top of your resume!
- Skype can be a green and inexpensive way for companies to interview students, but most companies are still worried about the technical difficulties that can arise.
- UWO Career Services frequently offers Skype interviews. There is usually a Skype opportunity during mock interviews as well.
E-mail and Online Applications
- Know that you will probably be applying to jobs online and communicating with employers through email; this communication should be as professional as a research paper. You are not texting!
- You will probably be filling out an online application. Even most fast food restaurants require online applications.
Meet Cassie Curry, College of Letters and Science career adviser for UW Oshkosh, on YouTube!