Brian Davis - Fix It Sticks
Working with the UW Oshkosh SDBC is an extremely valuable resource for starting a small business. I first met with my counselor Tom Richter while seeking advice on my accounting practices for an online business I was running at the time. Tom's insights were extremely beneficial to me and helped me grow that business by 200% in the 2nd year of operation.
In fact that growth allowed me to explore another business venture of mine, called Fix It Sticks. I invented Fix It Sticks to bridge the gap between traditional bicycle tools, like a Y-wrench, that are great in the shop and other bicycle multi-tools that are designed to be portable. Fix It Sticks is a great bike tool, but building a business is about more than just an idea, you need a strategy. The SDBC assisted in my growth by providing guidance to gain greater media exposure, control costs and better analyze my production process for Fix It Sticks. Most bike tools are not made in the USA, but Fix It Sticks are. Tom helped to bring the SDBC's resources to bare by sending my project out to multiple vendors which yielded a great partnership to assist in my next products. This helps us keep manufacturing in the USA.
Competing with large companies like Park Tool and Crank Brothers in the cycling tool market forces me to make smart choices with my limited resources. The SDBC is a trusted partner with no ulterior motives other than my success. Within 6 months of our launch on www.fixitsticks.com business is booming. Without the SDBC I don't think our bicycle tools, Fix It Sticks would be where it is today.
by Krasniewski, Sandra L. — last modified Jun 11, 2013 07:34 AM